front 1 Customer Relationship Management (CRM) (277) | back 1 Involves finding customers and keeping them satisfied. |
front 2 Call report (280) | back 2 A written report that documents a sales representative’s visit with a customer. |
front 3 Sales quota (281) | back 3 A dollar or unit sales goal set for the sales staff to achieve in a specified period of time. |
front 4 Personal selling (285) | back 4 Any form of direct contact between a salesperson and a customer. |
front 5 Organizational selling (285) | back 5 Involves sales exchanges that occur between two or more companies or business groups. |
front 6 Cold call (285) | back 6 They will visit without an appointment. |
front 7 Telemarketing (286) | back 7 Telephone solicitation to make a sale. |
front 8 Extensive decision making (287 | back 8 Used when there has been little or no previous experience with an item. |
front 9 Limited decision making (287) | back 9 Used when a person buys goods and services that he or she has purchased before but not regularly. |
front 10 Routine decision making (288) | back 10 Used when a person needs little information about a product that he or she is buying. |
front 11 Solidity (278) | back 11 To make strong or united. |
front 12 Interface (279) | back 12 To join by means of a computer and any other entity, such as a printer or human operator. |
front 13 Pre-sold (285) | back 13 Refers to sales that are due to promotional efforts before a customer comes to a store. |
front 14 Perquisites (289) | back 14 When salespeople are given car allowances and expense accounts. |