REAL ESTATE PRACTICES UNIT 10
communication
A crucial element to service a listing effectively
staging
Preparing a home for maximum appeal to buyers
curb appeal
The first impression of a home when seen from the street
caravan
An opportunity for all the members of the MLS to preview the listing
virtual tour
An online video that allows you to show the interior of a home 24/7
without the hassle of holding an open house, and the property
looks its
best at all times
classified ads
Ads that use only text and are great when you first take a listing
because
they cost very little
display ads
Ads that include text and photos, which are placed by the brokerage
company in the weekend real estate section
home flyer
The property’s “brochure”
office preview
is a prospecting activity
that markets the house and allows
prospective buyers to visit
the property spontaneously.
open house
is a prospecting activity
that markets the house and allows
prospective buyers to visit
the property spontaneously.