Client Goals
Objectives a client wants to achieve
Target Audience
A specific group of people that business wants to reach with their message
Demographics
Describe populations and their characteristics
Accessibility
Making things able to be accessed by all people
Compression
Reducing the file size of a video
Public domain
Belonging or being available to the public as a whole
Copyright
The legal ownership of intellectual property such as original works
Model release
Permission to use a person's image for commercial purposes
Location Permitting
Permission to film or take photos in a specific location on a specific date
Property release
Permission to use a property in a photo or video for commercial purposes
Rights
Legal ability to distribute, copy, and display
Permissions
Access or control a user has over a